Hire for diversity Invest in marketing automation tools Align with other teams Educate your team Standardize your processes…
The six major modes of communication in marketing include advertising, digital marketing, direct marketing, personal selling, public relations…
The marketing process is a sequential process that can be divided in five stages: planning, strategizing, programming, engaging…
It serves as the face of your company, coordinating and producing all materials representing the business. It is…
Demographic analysis Competitive assessments Pricing analysis Online surveys Stakeholder interviews Is feasibility study qualitative or quantitative Planning the…
A web content strategy is a method for creating, delivering and administering practical web-based subject matter. Understanding your…
Lead generation Brand awareness Brand consideration Sales What are some Smart marketing goals? Increase website traffic Gain more…
Set a goal with objectives and a budget Locate a venue and establish vendor contracts Branding How do…
Traditional PR is the direct approach to public relations that utilises conventional channels such as television, radio, leaflets,…
What does public relations stand for in the hotel industry? Public relations in the hotel industry means cultivating…