You can start creating, developing or improving your brand strategy by focusing on these three core elements of…
Over the past two decades, Canon india has perfected the balance between B2B and B2C solutions. Since its…
The segmentation-targeting-positioning process is so effective because it breaks down broader markets into smaller parts, making it easier…
Aptly called Pabaon sa Buhay, Safeguard’s new commercial tackled the discrimination against the indigenous peoples (IPs) by other…
It’s done to make consumers choose based on brand image and product characteristics. Let’s take the automobile industry,…
The seven marketing functions are market planning, product/ service management, marketing-information management, pricing, channel management, promotion, and selling.…
Stp marketing model includes three steps – Segmentation, Targeting, and Positioning. These three elements are crucial to your…
A salesperson’s selling strategies will differ, depending on the type of relationship the buyer and seller either have…
Identify your key audiences Define the problem Identify the solution Articulate your work What makes a good message…
Apple marketing strategies include making customers want to belong to that community as it is deemed to be…