Kohl’s is an example of a department store that has successfully deployed a pricing a retail strategy, which…
But pricing is also a very important element in the 4 P’s of marketing mix. This is the…
Along with the shift in interaction, e-commerce has led to multiple other changes in terms of the marketing…
Establish your niche Build a portfolio Find a network Promote your business Make it legal How profitable is…
What are the three global marketing strategies? They are product, service and pricing. You’ll need to tie together…
Know your global audience Think local, act global Messaging that matters Design with translation in mind Automate, automate,…
There are 4 main types of consumer goods. They are convenience goods, speciality goods, shopping goods, and unsought…
You move within an exciting, evolving work environment. You tread a sure and steady path to leadership. You…
The six marketing functions are product/service management, marketing-information management, pricing, distribution, promotion, and selling. The functions must work…
Amazon bought Whole Foods five years ago for $13.7 billion. Here’s what’s changed at the high-end grocer. Five…