The 5 areas you need to make decisions about are: PRODUCT, PRICE, PROMOTION, PLACE AND PEOPLE. Although the…
Marketing plans stay within the marketing team. Writing a marketing plan involves quite a bit of time and…
Email lead generation is a means of collecting leads through the use of an email opt-in form. It’s…
Defining marketing Marketing is about planning and executing the development, pricing, distribution and promotion of products and services…
Marketing mix of Nestle, which includes the 4Ps (Product, Price, Place, Promotion). Product innovation, price approach, promotion planning,…
The 4Cs (Clarity, Credibility, Consistency, Competitiveness) is most often used in marketing communications and was created by David…
Start with a goal Do your marketing analysis Know your customers Know your product and resources Further define…
Lead generation is the process of attracting prospects to your business and increasing their interest through nurturing, all…
What do the four quadrants of the portfolio analysis represent? Stars, Cash Cows, Question Marks, Dogs. What are…
The 5 P’s of marketing – Product, Price, Promotion, Place, and People – are a framework that helps…