The Performance Marketing Manager is primarily responsible for the management of digital accounts and diversifying the channel mix…
A referral rate is the number of referred purchases as a percentage of the number of your total…
Product. The product is the good or service being marketed to the target audience. Generally, successful products fill…
In contrast to other marketing models, the 7 Cs compass model considers both the marketing strategies as well…
Choose a Viable Industry Define Your Unique Value Proposition Assess Your Market Size Design Your Distribution Model Choose…
The marketing mix, also known as the four P’s of marketing, refers to the four key elements of…
The four Ps are a “marketing mix” comprised of four key elements—product, price, place, and promotion—used when marketing…
The 4 Ps are Product, Price, Promotion and Place – the four marketing mix variables under your control.…
The communications mix involves all the tools you use to communicate with your customers or potential customers. This…
Strategic planning is the art of creating specific business strategies, implementing them, and evaluating the results of executing…