A score in Pardot is a numerical value assigned based on a prospect taking action. We measure that…
Pardot einstein is a set of AI-powered features for your marketing automation through Pardot. Empower your Pardot with…
Upper-funnel marketing refers to strategies to build brand awareness. For example, many TV commercials are designed to build…
More than 50 emails overwhelms employees, survey says. What is B to C example B2C companies operate on…
Know Your Stuff Hone Your Presentation Skills Have a Story Create a Partnership Leverage Social Media Can insurance…
Open the Pardot Campaigns page Click + Add Campaign Name the campaign To track ROI, enter a cost…
Optimize your profile for connecting Target the decision makers Follow up with old leads before targeting new ones…
In its simplest definition, nurture marketing is a communication strategy designed to place content in front of prospective…
B2B Marketing Analytics is a Crm analytics app that segments and visualizes your marketing and sales data. After…
Use Personalised Cold Emails Cold Calling Isn’t Dead Get Eyes on Your Content with Syndication How do you…