Simply put, a qualified prospect has: A need. A highly qualified prospect needs your product now or relatively…
The Subscriber stage. The Lead/Nurturing Stage. The Marketing Qualified Lead (MQL) Stage. The Sales Qualified Lead (SQL) Stage.…
Inbound marketing is effective and cost-effective, with inbound leads cost 62% less than outbound/traditional leads. Inbound leads convert…
Content marketing is one possible digital marketing strategy that offers you a technique for creating and distributing content.…
The ideal email copy length is between 50 to 125 words. You might think 125 words isn’t enough…
Element #1: Awareness Awareness is of course the most important aspect of gaining new customers for your business.…
Examples of creative direct mail marketing ideas include envelopes, postcards, poly-mailers, catalogs, brochures, and coupons. Direct mail marketing…
A digital marketing funnel is a framework that is used to help generate website traffic and nurture that…
What does sales work entail? Sales work entails using one’s knowledge of company products or services to persuade…