Retirees Families Solo travellers FIT’s (free independent travellers) Couples Business travellers Adventurers What is the target market of…
Tapestry is a market segmentation system built from using a large, well-selected array of attributes of demographic and…
Larger markets are most typically divided into smaller target market segments on the basis of geographic, demographic, psychographic…
Hyperlocal marketing involves targeting prospects in a specific geographic location. The idea behind this strategy is to optimize…
It’s well known that massive companies like Facebook and Instagram use extremely specific demographic segmentation to help advertisers…
Why have a target market? For your business to thrive you need to know who your customer is.…
Segment-Of-One-Marketing Segment-of-one marketing is a type of target market segment strategy that involves creating intimate and personalized relationships…
The three main types of market segmentation are demographic, psychographic, and behavioral. Demographic segmentation divides people based on…
Coca-Cola’s market segmentation focuses on four various elements, namely geographic, demographic, psychographic, and behavioral. Coca-Cola might have originated…
There are many ways to segment markets to find the right target audience. Five ways to segment markets…