Publicity provides benefits without the high cost of ads or the labor-intensive effort of sales calls. The aim…
Why is using a promotion mix important? Improves the effectiveness of promotional campaigns. Promotion is a crucial part…
Eosin and Methylene Blue – these are dyes which inhibit the growth of most Gram positive bacteria. They…
The top four communication objectives that are most frequently used by the analyzed brands are: brand awareness, brand…
Examples include newspaper and magazine articles, TVs and radio presentations, charitable contributions, speeches, issue advertising, seminars. Word of…
Promotion that informs the consumer is typically used to increase demand for a general product category or to…
An advertising strategy is the sum total of a company’s outreach efforts to build brand awareness and drive…
In 2019, viral videos have the power to ruin someone’s life or reputation. I’ve seen the negative effects,…