The logo of Sportswear brand puma has an image of a leaping Puma, which is also called a…
What do the four quadrants of the portfolio analysis represent? Stars, Cash Cows, Question Marks, Dogs. What are…
No PUMA without football, no football without PUMA. All the more reason for us to push performance in…
Nike’s brand is ranked #7 in the list of Global Top 100 Brands, as rated by customers of…
In 1948 Rudolf established Puma, which was initially named Ruda (short for Rudolf Dassler) but later was renamed…
And social media is the mediator between the brand and the community. Trying to find better ways to…
Puma uses three different segmentation strategies. Demographic: This type of segmentation splits up the population according to age,…