GEICO and OOH GEICO and McDonald’s remain the biggest spenders on Ooh advertising. How do you define outdoor…
Know your objective like the back of your hand Know your customers Be creative, be unique Practice font…
Target audience Goals & objectives Competitor analysis Content creation What are the three main components of a strategic…
Be Clear From the Start Throw them a hook Sell Yourself Provide an example of your best work…
Successful campaigns first and last establish credibility and a sense of truth and rightness in all that they…
The objective of process development is to develop a robust, scalable, reproducible, and cost- effective process that results…
Television, radio, movies are the primary forms of Broadcast media. What are the 6 types of broadcast media?…
Branded content is the practice of marketing via the creation of content that is funded or outright produced…
You deserve a break today (1971) “You deserve a break today” really tapped into that feeling, before dollar…
A branding package is a collection of digital, printed, or physical resources used to create a uniform image…