Radio is a channel with broad appeal because it allows advertisers to reach listeners across demographics and in…
Get verified with Spotify for Artists Customize your Spotify profile Distribute your music to Spotify early Sign up…
Spotify Groover Music Gateway Apple Music Songkick Bandsintown Bandcamp ReverbNation How much should you spend on music promotion…
Nurture your fans and followers Create a themed Spotify playlist Get the Spotify algorithm on your side Connect…
My favorite way to measure the effectiveness of a marketing campaign is simple: measure the amount of direct…
Modern technology allows advertisers to create more effective and impressive ads for television, print, radio and the Web.…
Traditional marketing concepts focuses on products only. Modern marketing concepts focuses on customer’s needs and wants. 02. In…
“Labels or rights holders agree to be paid a promotional recording royalty rate for streams in personalized listening…
Con: Traditional marketing doesn’t have the same ability to target and sub-segment as digital. Other than direct mail,…
Radio offers short lead-times and relatively low cost production, making it ideal for promoting tactical advertising messages at…