The first advertising agency in America was set up by Volney Palmer in Philadelphia in 1841. For the…
A Chief Strategy Officer, or Chief Strategist, is responsible for working closely with the CEO to improve current…
So, what separates the two roles from one another? The simplest way to describe the difference is: Product…
The Best Time To Start Advertising A Startup Business But in a nutshell, start as soon as you…
How big is the e-commerce market? b. The global e-commerce market size was estimated at USD 9,093.6 billion…
Marketing executives in consultancy companies handle various marketing campaigns for different organisations. Marketing executive can be a junior-level…
What Does an Art Director Do? Art directors live and breathe visual communication. In a nutshell, they are…
Search Engine Marketing Specialists (SEO/SEM) are responsible for planning, implementing and managing company’s overall SEO strategy. They usually…
Marketers study economic trends in their industry, analyze campaign performance, and report on the results of advertising efforts.…
A content specialist (also known as a “Content Marketing Specialist”) is the person responsible for writing, editing, and…