According to Goelner & Ritchie (2009), there are four different perspectives of tourism can be identified from the…
Marketing technology enables sales and marketing teams to achieve more in less time. I provide marketing technology consulting…
Marketing specialists are responsible for tasks such as brainstorming ideas for marketing campaigns, creating brand messages to improve…
The CMO of a business unit is likely to be responsible for the creation of its marketing plan.…
One of the most exciting things about B2B sales and marketing is that relationships will keep playing a…
A marketing specialist is a business professional with an educational background in marketinga multidisciplinary field that combines communication,…
Content marketing managers are responsible for developing, planning, and implementing an organization’s overall content strategy. Their responsibility is…
Product marketing is the process of bringing a product to market. This includes deciding the product’s positioning and…
A Digital Strategist combines all the relevant marketing channels and platforms – from SEO to paid media, to…
Regional marketing specialists are responsible for facilitating marketing programs and assisting in developing, implementing, and executing strategic marketing…