Affiliate marketers get paid a commission for referring customers to companies where they make purchases. These commissions can…
You may not: Sell or exchange a gift card for cash or for any other prepaid payment instrument.…
Three-level channel of distribution involves an agent besides the wholesaler and retailer who assists in selling goods. These…
The news comes after a total of 68 M&S stores shut down in recent years. A further 30…
Marketing is among the most difficult majors. It’s all about data collection and analysis, learning how to develop…
A target is a group of existing or new buyers of a product/service. There exist three types of…
There has been a lot of talk about marketing operations (MOPs) in the last year. It’s a role…
Private label definition A private label product is one that a retailer gets produced by a third-party but…
The four Ps are a “marketing mix” comprised of four key elements—product, price, place, and promotion—used when marketing…
A retail marketing manager uses online and offline marketing tactics to drive awareness and purchase of a company’s…