a marketing channel in which there are two levels of intermediaries (for example, a wholesaler and a retailer)…
White label lead generation means hiring out a service to act as a company, in order to get…
Private label definition A private label product is one that a retailer gets produced by a third-party but…
Some of the major strategies adopted by Fmcg companies for making their brands outstanding compared to competitions are…
B2b channels – B2B Channels involve the movement of goods from a business company to a business company.…
Over the years, Coca-Cola has managed to develop a solid distribution network across the globe. Mainly, they use…
Affiliate marketers get paid a commission for referring customers to companies where they make purchases. These commissions can…
You may not: Sell or exchange a gift card for cash or for any other prepaid payment instrument.…
Three-level channel of distribution involves an agent besides the wholesaler and retailer who assists in selling goods. These…
The news comes after a total of 68 M&S stores shut down in recent years. A further 30…