A win-back campaign—also known as a re-engagement or reactivation campaign—is a series of emails sent to try and…
CRM is a process of gathering and analyzing customer data, building precise marketing campaigns and managing relationships for…
In general, AARRR activation is defined as the first real interaction a visitor has with a website. They…
The customer loyalty loop is a customer service concept that illustrates how consumers decide what they buy, and…
The average customer retention rate across all industries is about 75.5%. The media and the professional service industries…
Offer quality products Cultivate good people skills Know your customers Use attractive packaging Let customers try samples Be…
Recruitment and retention are two human resources functions that require strategic thought and planning. Talent management–an area of…
Communicate your values Provide exceptional customer service Activate loyalists to help spread the word Show your appreciation with…
What is the Customer Lifecycle? The customer lifecycle refers to the process of prospects becoming aware of a…
Pay above-average salaries Allow employees to speak their minds Show appreciation and respect Encourage input and feedback Don’t…