Think like your customers Be specific but not too specific Add a website to improve results Highlight well-known…
Define your goals Assess the competition Pick your PPC platform Research keywords Set a budget Write the copy…
The first step always starts from Google; open the browser on a mobile phone or Google search app…
Know the Properties Know the Targeting Possibilities Know the Ad Units Know What Can and Can’t Be Done…
Google: 4 million advertisers. How do I get more clicks on Google ads? Use Ad Extensions Add negative…
You need to create a business website Optimize your business website for search engines Optimize your website for…
Page Titles Meta Descriptions Subheadings Content Images URLs Link Anchor Text Social Media How do I find Seo…
Google’s system naturally encourages the use of a Gmail address for Google ads. You can always create a…
A foundation in digital marketing An ability to create ads An understanding of your audience and their behaviour…
The best ones charge more because they produce better results. You should probably be wary of those that…