What different ways are there to segment b2b audiences? There are four main ways in which business market…
Target audience definition A social media target audience is the specific group of people you want to reach…
Unlike Tags or Groups, you are not adding data to your audience, instead, you are using the data…
Samsung’s international strategy could be described as “transnational” due to the majority of its business operations aligning with…
Your target audience refers to the specific group of consumers most likely to want your product or service,…
Example of demographic segmentation based on age: Companies that sell soft drinks, like Coca-cola, often target young adults…
Some of the most important chemicals in your shampoo are the surfactants. Commonly used as detergents and emulsifiers,…
Klaviyo loyalty program software integration By integrating LoyaltyLion with Klaviyo, you can use unique loyalty data to personalize…
The marketing mix, also known as the four P’s of marketing, refers to the four key elements of…
Tags are labels that help organize your contacts. While segments help filter an audience based on things like…