SEO, SEM and SMM are three mainstream channels to advertise your website. So what do the abbreviations mean?…
SEO is for organic traffic – so that’s unpaid or free listings, and SEM is for targeted ads…
For video assets, make sure to upload a variety of formats, including: landscape 16:9 1920×1080, portrait 9:16 1080×1920,…
a good understanding of how PPC fits in to the wider area of digital marketing knowledge of Microsoft…
Search Engine Marketing (SEM) Software are tools to help digital marketers optimize their paid search engine results to…
SEO is sometimes used as an umbrella term that includes SEM, but because SEM refers strictly to paid…
A search engine marketing consultant is a professional person or agency who works with a company to help…
“Off-page SEO” (also called “off-site SEO”) refers to actions taken outside of your own website to impact your…
Create personalised, catchy content Don’t say too much Get personal Adopt the right style Outsmart the smartphone Make…
Go to Ads manager and create your dynamic ad or open an existing one. In your ad set,…