Goals and Objectives Establish Your Budget Determine Your Unique Selling Proposition (USP) Who is Your Target Market? Ask…
Adding a percentage or dollar amount to the cost of the product is cost-plus pricing. Retailers often use…
The marketing mix refers to a company’s combination of actions and techniques, for promoting its brand or product…
Market penetration is a measure of how much a product or service is being used by customers compared…
What is a sales approach? A sales approach describes the techniques a salesperson uses to convince potential customers…
The 3 most important purposes of a business plan are 1) to create an effective strategy for growth,…
Emotional branding is the process of forming a relationship between a consumer and a product or brand by…
Micro-targeting gives marketers big data, which can be used to create such a comprehensive audience profile that they…
A market research plan should provide a thorough examination of how your product or service will fare in…
The persuasive writing style is used in: Company brochures. What is brochure and example A brochure is a…