There are four main types of positioning strategies: competitive positioning, product positioning, situational positioning, and perceptual positioning. What…
What is an inbound lead? An inbound lead is any B2B prospect who’s been attracted to your content…
Talktalk essentials provides download speeds of up to 14MB (or up to 76Mb if taken with a Fibre…
STP marketing (Segmentation Targeting, and Positioning) is a three-step marketing framework. With the Stp process, you segment your…
When did modern advertising start? The first step toward modern advertising came with the development of printing in…
Lead generation is the process of generating consumer interest for a product or service with the goal of…
For example, The Coca-Cola Company has its signature Coca-Cola brand, featuring original Coca-Cola, Diet Coke, Coke Zero, Cherry…
A company’s positioning is the result of whatever the company does. Marketing mix is the most tangible and…
Stage your listing One of the best ways to make your listing stand out is to stage it.…
Because Instagram constantly purges fake followers, you will lose in the end by spending any amount of money…