The average marketing agency earns a net profit margin between 6 and 10 percentwith digital agencies reporting even…
91.5% of leading businesses invest in AI on an ongoing basis. Gartner also tells us that customer satisfaction…
An e-business is a business which uses the internet to sell goods or services, especially one which does…
The simplest form of entry strategy is exporting using either a direct or indirect method such as an…
Consumer research, however, helps to raise the odds of success in the market. Even though consumers may not…
Organizations, including small businesses, sell either products or services. Their target market for products almost always includes consumers.…
Cold-calling is a form of telemarketing. If telemarketing is like the weather, cold-calling is a sunny or cloudy…
These are the four basic strategies, variations of which are used in the industry. Apart from the four…
Segment your customers Identify their needs Determine how your brand meets those needs Apply your analysis How do…
The negative target market comprises those categories of investor for whom the product or financial instrument has been…