According to Federal Cooperative Agency (FCA) official report (2021)1, there are more than 92755 cooperatives in Ethiopia with…
Adds to the Cost of Production and Product: Leads to Price War: Deceptive advertising: Leads to Unequal Competition:…
While a website usually represents the formal and official side of a business or university, the Facebook page…
Always educate and give value to your audience Create varied content Leverage customer loyalty, reviews, and user-generated content…
At the top level, they are often classified according to the three-sector theory into sectors: primary (extraction and…
International marketing communications is the duplication or replication of domestic advertising in different countries with similarities of messages,…
Brand activism refers to a company’s efforts to promote or direct change that aligns with the brand’s core…