Digital continues to drive global ad spend growth in 2022 (+14.2%) to reach US$409.9 billion, a 55.5% share…
An online marketing platform (OMP) is an integrated web-based platform that combines the benefits of a business directory,…
Educate Yourself Find Your Niche Do Competitor Research Launch Your Website Build a Portfolio Set a Business Model…
Payroll costs – specifically human labor – are usually the largest expenses for a business. People can easily…
A marketing budget typically range from 5 to 25 percent of a company’s revenue or revenue targets, depending…
2022 is the first time global digital ad spend is expected to cross the $600 billion mark. If…
U.S. Ad Spend: In the U.S., in 2021, Zenith media expects U.S. ad spending across all major media…
Giant retailers can spend up to $50 million per year on paid search in Google Ads. The average…
Digital advertising spending worldwide – which includes both desktop and laptop computers as well as mobile devices –…
Overview. The advertising industry is a global, multibillion-dollar business that serves as a conduit between manufacturers and consumers.…