Color Your Air Max Apple Watch Nike+ You Can’t Stop Sports The Toughest Athletes ACT-AID What is Nike’s…
Digitalization, individualization and sustainability are certainly three of the most important trends in the sports industry – and…
Apple’s Marketing is Built on Simplicity That’s how Apple has consistently positioned their marketing, keeping messaging and visuals…
Branded content is usually defined as customized content linked to a specific brand with the sole intention of…
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Education Requirements Entry-level sports marketing managers should have a bachelor’s degree. The degree can be in either marketing,…
The 5Ps, Product, Price, Promotion, Place, and People, are a business strategy to help marketing efforts become more…
Adidas’ main competitive strategies are differentiation and strategic alliances. However, cost leadership will also be a useful strategy…