Chief Executive Officer: In the management circle, the chief ex-ecutive is the top man, next to the directors…
Create a mission statement Define your team’s roles and responsibilities Identify your target market Outline your tools, software,…
Research strategy provides the overall direction of the research including the process by which the research is conducted.…
Successful media planning means that the business attracts new customers, increases its market share, raises people’s brand awareness,…
Run a SWOT analysis Figure out the value proposition Determine marketing strategy objectives Understand your customers Define your…
Strengths Weaknesses Opportunities Threats What is the most difficult part of the Swot analysis Opportunities – This tends…
A digital marketing funnel is a framework that is used to help generate website traffic and nurture that…
A marketing budget allows you to select the campaigns that will help you achieve each of your business…
Broadly speaking, there are two key forms of trading: short-term and long-term. But when you divide the forms…
Assess your current brand positioning Identify and research your competitors Compare your positioning to your competition Pinpoint what…