Get to the root of the problem Have a formal system for qualifying leads Document and optimize your…
A market entry strategy is where you spell out such all-important specifics. It outlines your business goals, an…
Logo Color palette Shape Tagline Tone of voice and vocabulary Fonts Imagery Positioning How do you create a…
Planning Social media advertising Display Advertising Tools Content Marketing Email Marketing What are the six strategies to attract…
Branding Creates Loyal customers You don’t just want customers who recognize your brand and use your business onceyou…
Luxury brand managers are responsible for overseeing the whole creative process either for one single product or a…
Horizontal integration Vertical integration Conglomeration How do you run a successful communication campaign? #1 #2 #3 #4 #5…
Branding is the process of communicating a unique selling proposition, or differential, that sets a product or service…
The four Ps are a “marketing mix” comprised of four key elements—product, price, place, and promotion—used when marketing…
Basic Components of Relationship Marketing Every relationship marketing needs to include these three basic components: customer service, customer…