What is customer-centric marketing? Customer-centric marketing offers customers value at every interaction, based on their needs and interests.…
A product launch is the coordinated effort of bringing a product to market and announcing it to the…
Digital analysts are people who are tasked with making sure reports, analyses, and dashboards accurately reflect vital information…
Advertising trends have evolved from the quintessentially traditional print ads and TV spots to new marketing strategies that…
Apple is a prime example of a company following this strategy. With skimming, your prices are set high…
Nike’s aspirational marketing is what truly sets it apart from other sport apparel brands. What emotions does your…
What is a digital marketing plan? A digital marketing plan is a document that defines marketing goals to…
Identify competitors Analyze competitors’ online presence Check online reviews Talk to competitors’ customers Identify their strengths and weaknesses…
The solution. Custobar’s inbuilt RFM matrix allows you to identify your new, VIP, passive, and “lost” customers based…
These are the 5 major distribution strategies that are used by businesses and brands to build their supply…