Be humble Know your worth Be curious Communication is the key Listen more than you talk Don’t be…
in international marketing, a marketing strategy in which elements of the marketing program are adjusted for the target…
The Ikea effect was identified and named by Michael I. Norton of Harvard business school, Daniel Mochon of…
One of the worst-kept secrets in Microsoft’s investment history is no longer a “secret.” On February 5, Microsoft…
Ocean market supports automatic determination of price using an Automated market maker (AMM) powered by Balancer. Each data…
IBM bought McD Tech Labs, an AI startup formerly called Apprente that was acquired by McDonald’s in 2019.…
A media strategy is a type of strategy that implements the use of a particular media to achieve…
Kellogg’s uses a mix of demographic, geographic and psychographic segmentation to market its 1600 products in around 180…
Starbucks mainly use geographic segmentation where they don’tsell everything in all stores exactly; they sell only in certain…
The attitude of mystery and innovation features prominently in Nike’s marketing and public image as well. Culture is…