While he might have a billi in the bank, it’s not hugely surprising that Jay-Z is championing a…
A go-to-market strategy for startups is a way of bringing your new product to market. It involves identifying…
Social media management is the process of analyzing social media audiences and developing a strategy that’s tailored to…
A brand consultant is an expert who helps companies define, sharpen, and grow their reputation over time –…
Pharmaceutical marketing is predominantly geared toward patients through direct-to-consumer advertising, and toward prescribing healthcare professionals. For either advertising…
2. Price. Price is the amount that consumers will be willing to pay for a product. Marketers must…
Track your Social Media Analytics Utilize Messenger Chatbots Increase video content Collect user-generated content Measure your engagement Invest…
Street team marketing is a highly effective guerrilla marketing tactic that targets consumers where they work, live, and…
Market intelligence solutions are most commonly used by planners in marketing and sales departments to establish lists of…
One of the reasons for the falling sales is the price-led growth FMCG companies have been opting for…