Product bundling is a technique in which several products are grouped together and sold as a single unit…
Penetration pricing examples include an online news website offering one month free for a subscription-based service or a…
Writing blogs Engaging clients on social media Attending conferences Requesting testimonials Sending client surveys What is an example…
They are strategic rather than tactical They are measurable rather than vague They are “actionable” rather than contingent…
I believe this highlights why the product is the most important aspect of the four P’s of marketing…
Nike’s iconic “Just Do It” slogan was inspired by the final words of a notorious killer in 1970s…
Marketing project type Overall Marketing Planusually spans 1-5 years, a top-level document that will tie into the company’s…
A go-to-market strategy is your plan to utilize inside and outside resources, such as distributors and your sales…
Launching a New Brand Startup companies may want to hire a branding agency to assist in developing and…
Our strategic focus is on increasing brand credibility, elevating the experience for our consumer, and pushing the boundaries…