Apple: Shot on iPhone. Tech giant Apple’s “Shot on iPhone” is an ongoing social media marketing campaign to…
Having sponsorship funding allows athletes to focus more on the training and production of their sports and reduces…
Campaigns are made up of one or more ad groups. Ad groups are just that: groups of ads…
The birthday of the first banner display on the World Wide Web was on 27 October 1994. It…
Social media is not owned media. But the reality is quite different. Public social networks like LinkedIn and…
Online advertising is a marketing strategy that involves the use of the Internet as a medium to obtain…
A theme of advertising is a central, recurring idea or message intended to trigger desired action from the…
ATL includes media such as radio, TV, print media such as newspaper and magazines, and billboards. Below the…
Content Is King Keep It Simple Know Your Customer Give Customers What They Want Find Strength in Partnerships…
Broadly, there are two types of advertising namely, “sponsored programmes” and “announcements“. What is the Best tv ad?…