Seven ‘Ps’ are essential for better marketing of bank services, according to Dr K. Rajesh Nayak, Director (Training),…
Accommodation Food and Beverage Services Recreation and Entertainment Transportation Travel Services How much money does 10k instagram followers…
The 4Ps of Marketing, often referred to as the Marketing Mix, are Product, Price, Place and Promotion. Consideration…
Customers turn to the internet to find services such as hotels, restaurants, spas, and other recreational services. With…
According to this latest research, international tourist arrivals grew by 4% between January and June 2019 compared to…
It involves the management of multitude of activities such as studying tour destination, planning the tour, making travel…
Showing online banners Starting a blog or posting articles Thinking of social media marketing Using email newsletters Checking…
Digital Marketing Social Media Marketing Email Marketing Why marketing strategy is important in tourism The purpose behind tourism…
Direct website bookings Direct phone bookings Online travel agencies (OTAs) Global distribution systems Metasearch sites Wholesalers What is…
Tourism (market) segmentation denotes the process of classifying a population of tourists into subgroups homogeneous in terms of…