2. A travel agency is a business that operates as the intermediary between the travel industry (supplier) and…
Create a Compelling Website For Your City To provide some examples, images, videos and blog posts can be…
Most of all, tourism marketing is more customer-centric than any other type of industry marketing. Tourists spend thousands…
There are three basic forms of tourism: domestic tourism, inbound tourism, and outbound tourism. Is Singapore bigger than…
Tourism marketing drives business growth. If customers are satisfied with your services, they’ll spread the world about your…
Marketing in hospitality helps build awareness to customers and residents to the specific location. Specifically for tourism, which…
The 4Ps in tourism are “product,” “price,” “place,” and “promotion.” They are intangible factors for enthusiasts, planners, and…
The role of the marketing mix in tourism is to bring the customers or tourists to the destination,…
Inbound tourism refers to the activities of a visitor from outside of country of residence (e.g. a Spaniard…
This strategy is used to give an impression of low price to the customers so that they are…