Showing online banners Starting a blog or posting articles Thinking of social media marketing Using email newsletters Checking…
Digital Marketing Social Media Marketing Email Marketing Why marketing strategy is important in tourism The purpose behind tourism…
Direct website bookings Direct phone bookings Online travel agencies (OTAs) Global distribution systems Metasearch sites Wholesalers What is…
Tourism (market) segmentation denotes the process of classifying a population of tourists into subgroups homogeneous in terms of…
Target markets are the specific customer bases businesses organizations wish to sell their products and services. One of…
25 million international tourists in 1950 is the estimated figure determined by The United Nations World Tourism Organization…
Understand Your Customers Optimize Your Website Focus on Mobile Be Social Live Video Marketing Send Those Emails Accept…
So, one could assert that the destination must be able to create a positive service image in tourists’…
Marketing in Hospitality Because the hospitality industry focuses heavily on creating experiences and relationships with customers and patrons,…
These are: principals, wholesalers & aggregators, retailers, and consumers (see chart 1). What are the three main distribution…