Social media enables especially young people to share the most significant memories from their travels with a vast…
Segment 1 – Spontaneous budget explorers Segment 2 – New horizon family Segment 3 – High Life enthusiast…
Identify Your Best prospective visitors to Optimize Ad Buying Tailor Your Marketing Efforts by Traveler Type Increase Exposure…
Social media enables especially young people to share the most significant memories from their travels with a vast…
Tourists’ expectations when visiting a particular place are related to several features of the chosen destination: culture, architecture,…
I think there are three main challenges. Firstly, creating the environment and organisational structures within a place which…
Relationship marketing in tourism is often applied through different forms of strategic alliances. It is important to develop…
Issam Kazim, CEO of Dubai corporation for Tourism and Commerce Marketing, discusses the growth of the emirate as…
A tourism marketing strategy is a structured document that outlines your current position in the marketplace, what you…
What is wellness tourism? The Global Wellness Institute defines wellness tourism as travel associated with the pursuit of…