Definition. Audience duplication refers to the total number of persons or households exposed more than once to the…
A target market can be translated into a profile of the consumer to whom a product is most…
Less Capital Outlay Door to Door Service Service in Rural Areas Flexible Service Suitable for Short Distance Lesser…
Reviews Business hours Responsiveness Proximity to the searcher’s location What are local campaigns A local campaign is a…
Frequency of Use Services needed Pricing options Who are the customers of logistics companies? Retailers/wholesalers Logistics service providers,…
Since FedEx serve customers from different segments, therefore, it uses differentiated targeting strategies. It uses price based positioning…
The network of supply chain participants engaged in storage, handling, transfer, transportation and communications functions that contribute to…
Services marketing strategy focuses on delivering processes, experiences, and intangibles to customers rather than physical goods and transactions.…
What Is Elevator advertising? Elevator advertising involves some form of signage placed inside an elevator. These unique ad…
High quality public transport services are reliable, frequent, fast, comfortable, accessible, convenient, affordable and safe, serving routes for…