A business model and a business strategy are the basic conditions of a company existence. A business model…
What is cross-selling? Cross-selling is the process of encouraging customers to purchase products or services in addition to…
The relationship between brand and customer is a unique one that can have positive outcomes for both parties.…
To put it simply, Nike doesn’t just sell products. It tells customers what they wantand then makes that…
Social media provides hotels the chance to build upon their guest relationships, strengthen the hotel’s online reputation, and…
Your brand is your purpose SEO brings in traffic Customers love a great user experience Transparency builds trust…
In the future, the company plans to utilize AI to provide users with recommendations on how to achieve…
Use skimming to decide if you need to read something at all, for example during the preliminary research…
Mark to Market in Accounting mark to market is an accounting practice that involves adjusting the value of…
What is a loyalty program? Customer loyalty programs reward customers who repeatedly interact with a brand. It’s a…