The Tesla target demographic is largely established families with kids, including younger children or teenagers, and they are…
Tesla owners are an older demographic. Our data shows that the median age of a Tesla Model S…
Tesla’s direct-to-consumer model changes the game for buyers, eliminating the long days of haggling prices at a dealership,…
Luxury Cars No surprise here, luxury car owners are often status seekers and more prone to driving longer…
A mobile billboard, also known as a “digital billboard truck”, is a device used for advertising on the…
Tesla follows the push strategy. As Tesla requires society to make substantial changes in infrastructure: charging grid, repair…
Value Propositions mainly refer to products and services that create Value for specific customer segments. Tesla’s value proposition…
In terms of reliability, Lexus comes out ahead of Mercedes-Benz, with a 4.4 out of 5 average rating…
‘I love this car! ‘ ‘I’ve got to have a monthly payment of $350 ‘My lease is up…
A girl car or girl’s car refers to a model associated with women. Examples of cars that have…