The decision-making process includes the following steps: define, identify, assess, consider, implement, and evaluate.
Today we’re going to think together a little bit about the decision-making process. Usually, most people don’t break down how they make decisions, they just decide.
What are the types of buying?
- Extended Decision-Making
- Limited Decision-Making
- Habitual Buying Behavior
- Variety-Seeking Buying Behavior
What are the 5 methods of data collection?
- Questionnaire and Surveys
- Interviews
- Focus Groups
- Direct Observation
- Documents (Document Review)
What are the 7 types of decision-making?
- Collective reasoning
- Data driven
- Gut reaction
- List approach
- Spiritually guided
- Story living
- Passive undecided
How do I identify my target market?
- Analyze your offerings
- Conduct market research
- Create customer profiles and market segments
- Assess the competition
What are the elements of buying
The consumer buying process is the steps a consumer takes in making a purchasing decision.
The steps include recognition of needs and wants, information search, evaluation of choices, purchase, and post-purchase evaluation.
What are 3 levels of product
There are three levels of product, and each have a different impact by co-creation.
The three levels are the Core Product, the Actual Product and the Augmented Product.
What is the best solution for decision-making?
- Give yourself some time (if possible)
- Weigh the pros and cons
- Think about your goals and values
- Consider all the possibilities
- Talk it out
- Keep a diary
- Plan how you’ll tell others
- Rethink your options
What are the 3 types of B2B purchases
There are three types of buying situations that have an impact on the way that the DMU is organized and how products and suppliers are selected: Straight re-buy, modified re-buy, and new-task purchase.
What are the 4 types of data collection
Data may be grouped into four main types based on methods for collection: observational, experimental, simulation, and derived.
The type of research data you collect may affect the way you manage that data.
Why is B2B more complex than B2C
Here are a few reasons why B2B ecommerce is more complex than B2C: B2B buyers have to consult with multiple departments before purchasing, while B2C consumers only have to consider themselves.
B2B buyers look at the long term, which means they spend more time researching and sourcing recommendations.
References
https://blog.hubspot.com/service/customer-complaints
https://www.kleiderly.com/our-blog/the-4-types-of-buying-behaviour
https://www.tutorialspoint.com/consumer_behavior/consumer_behavior_significance.htm
https://www.analyticsfordecisions.com/methods-of-collecting-data/
https://www.expressanalytics.com/blog/how-to-analyze-and-predict-the-behavior-of-consumers/
