In contrast to other marketing models, the 7 Cs Compass Model considers both the marketing strategies as well as the segment to which the strategies are being targeted.
The seven Cs are Corporation, Commodity, Cost, Communication, Channel, Consumer and Circumstances.
How do you win a business?
- 1) Spend time on research
- 2) Be professional
- 3) Identify the right person
- 4) Pitch smarter
- 5) Be confident
- 6) Highlight what your business does best
- 7) Find your niche
- 8) Offer social and ethical incentives
How can I improve my real estate sales?
- Local sponsorships
- Local content on your website
- Build your Google Business Profile
- Become a columnist in local magazines
- Host free seminars for home buyers
- Partner with local businesses
- Create a newsletter
- Start an email nurture campaign
What is value based selling
Value-based selling is the term for the overarching process of presenting your product or service in terms of the value it creates for customers.
Value-added selling is the specific selling process during which the salesperson takes steps to provide customers with value at every stage of the selling process.
What are the 5 stages of the customer interaction lifecycle?
- Stage 1: Awareness
- Stage 2: Engagement (Optional)
- Stage 3: Evaluation
- Stage 4: Purchase
- Stage 5: Product and support experience
What are the six steps in a sale
The six steps are the pre-approach, the approach, the presentation, the objection, the close, and the follow-up.
Before a salesperson shows a customer a product, he or she must carefully prepare for the interaction with the customer.
What KPI for sales
A Sales KPI or metric is a performance measurement that is used by sales teams and by the top management to track the effectiveness of relevant sales activities within a company.
These measures help in optimizing your sales performance, sales funnel and sales cycle length.
How can I improve my business
Set clear goals specific – state clearly what you want to achieve. measurable – make sure you can evaluate success. achievable – check your objective is something you have the time and resources to meet. relevant – make sure your objectives improve profit drivers and improve some part of your business.
How do you keep up with what’s trending?
- Create a stream on Twitter with popular hashtags
- Make a Twitter list of influencers in the industry
- Set up Google Alerts on terms and influencers
- See what’s trending on Instagram’s Explore tab
- Join Groups on LinkedIn
- Subscribe to social media blogs
What is relationship based selling
“Relationship selling refers to the sales technique that focuses on the interaction between the buyer and the sales person, rather than the price or details of the product.
How do you attract customers with words?
- Beautiful in Its Simplicity
- Artistically Inspired
- Enhance Your Life
- Enhance Your Beauty
- Looks so Good on the Outside, It’ll Make You Feel Good Inside
- Never Looked so Good
- Simply Awesome
- Perfect From Beginning to End
How do you attract customer?
- Identify Your Ideal New Customers
- Use Direct Response Marketing to Attract Customers
- Give Something Away to Entice New Customers
- Give Your Business a Face Lift to Increase Sales
- Get The (Right) Word Out
What are metrics in sales
Sales metrics are data points used to gauge sales performance, both on an individual and a team level.
Sales leaders use relevant metrics to determine progress against predetermined goals and objectives.
What is the 80/20 principle in marketing
The 80-20 rule, also known as the Pareto Principle, is a familiar saying that asserts that 80% of outcomes (or outputs) result from 20% of all causes (or inputs) for any given event.
In business, a goal of the 80-20 rule is to identify inputs that are potentially the most productive and make them the priority.
What are the 8 P’s in marketing
The 8 Ps of marketing is product, price, place, promotion, people, positioning, processes, and performance.
The goal is to get them working together for your marketing mix. If you can you’ll have a much better chance to attract and convert your potential customers.
There’s no shortage of marketing advice out there.
What social selling means
What is social selling? Social selling is the practice of using a brand’s social media channels to connect with prospects, develop a connection with them and engage with potential leads.
The tactic can help businesses reach their sales targets.
What is the metaverse marketing
Metaverse marketing is the act of marketing a business’s services/products through the metaverse. Brands allow their consumers to create avatars and socialize, game, and purchase digital products in the metaverse.
What are the 3 C’s in business
The 3 Cs of Brand Development: Customer, Company, and Competitors.
How can I get customers online?
- Create an aesthetic website
- Optimize your product listings
- Use high-quality product images
- Market your store using email marketing, social media, and SEO
- Provide an excellent customer experience and support service
How do you generate leads?
- Direct Engagement
- Generate Leads on LinkedIn
- Advertise and Retarget
- Ask for Referrals from Current Customers
- Write Guest Blogs
- Rank in search engines to generate leads
- Answer Forum Questions
- Offer a Free Tool or Lead Generation Magnet
Why is a customer a king
A king only orders and takes none. He directs what he wants and not listens to what you have.
A product or service must be made according to the customer because he is not bound to adjust.
He can simply switch to other.
How do you make warm leads?
- Offer deals and incentives
- Create a sense of urgency
- Maximize contact forms
- Anticipate customer needs
- Put your analytics to work
- Organize a sales blitz
- Listen and reflect
- Avoid dead-end questions
What are the 4 components of CRM
As mentioned previously, any implementation of CRM needs to consider these four core components: technology (applications and infrastructure), strategy (business goals and objectives), process (procedures and business rules) and people (organizational structure, skills, and incentives).
References
https://www.linkedin.com/business/sales/blog/sales-and-marketing/the-3-b2b-sales-and-marketing-structural-gaps-hampering-business
https://cxl.com/blog/3-ways-to-increase-online-sales/
https://www.salesreadinessgroup.com/blog/how-to-motivate-salespeople
https://hbr.org/2020/10/4-ways-to-reconfigure-your-sales-strategy-during-the-pandemic
