- Digital Transformation
- Cybersecurity and Data Privacy
- Cloud Computing
- Green and Sustainable Banking
- Banking-as-a- Service (BaaS)
- Workforce Transformation
- Non-Financial Risk (NFR) Management
- Distributed Ledger Technology
What are the 7Ps of marketing with example?
- Product
- Promotion
- Price
- Place
- People
- Process
- Physical evidence
How do banks attract new customers
Engagement: they opened and engaged the email. Balances: they actively use their checking, savings, and credit card accounts.
Customer Satisfaction: positive reviews based on recent surveys and net promoter scores, no open complaints or cases.
What are 2 primary segments of banking industry
Summary. The three main business segments for a bank are retail banking, wholesale banking, and wealth management.
Retail banking or personal banking involves deposits, mortgages, loans, and credit cards. Wholesale banking is related to sales and trading and mergers and acquisitions.
What are delivery channels in banking
Delivery channels include branches; field officers; automated teller machines (ATMs); payment terminals; point-of-sale devices; mobile branches; mobile phones; and internet banking (e-banking).
Which of the following are the functions of a relationship manager in a retail bank?
- Performing acceptance checks and on-boarding of retail clients
- Acquiring new retail clients through developing professional relationships
- Advising retail clients on their personal financial needs and objectives
- Performing acceptance checks and on-boarding of retail clients
What are the steps in a marketing plan
There are nine major steps required to develop a well-crafted, strategic marketing plan: set your marketing goals, conduct a marketing audit, conduct market research, analyze the research, identify your target audience, determine a budget, develop specific marketing strategies, develop an implementation schedule for
What is meant by insurance marketing
Insurance marketing is all about marketing the insurance service to attract more customers, which leads to profit generation.
An insurance organisation survives and thrives in the competitive market with innovative insurance marketing techniques.
Which of the following is not considered one among the loans under retail banking
Wholesale Banking includes all advances to trusts, partnership firms, companies and statutory bodies, which are not included under ‘Retail Banking’.
What is aggregate exposure in banking
“Aggregate Exposure” means with respect to any Lender at any time, an amount equal to (a) until the funding of the Loans on the Initial Funding Date, the sum of such Lender’s Commitment at such time and (b) thereafter, the sum of such Lender’s unused Commitment at such time and the aggregate then unpaid principal
What are the duties of a bank marketer
Job Summary A marketer is responsible for prospecting, marketing, business development and income generation in line with the key performance indicators.
The marketer is the interface between the bank and the customer and nurtures mutually beneficial relationships between both parties.
What are the marketing strategies for service firms?
- Market Research
- Niche strategy
- High performance website
- Search engine optimization (SEO)
- Social media
- Advertising
- Referral service marketing
- Marketing automation, CRM, and lead nurturing
What are emerging trends in banking
These trends include the ongoing digital transformation, the emergence of FinTech companies, the increasing role of Artificial Intelligence (AI) and robotics, and re-thinking the concept of money.
Which of the following carries out open market operations
What is open market operations by RBI? Open Market Operations is the simultaneous sale and purchase of government securities and treasury bills by RBI.
The objective of OMO is to regulate the money supply in the economy. RBI carries out the OMO through commercial banks and does not directly deal with the public.
What is Servicecape service marketing
The servicescape is the physical environment of a service organization where the service transaction occurs; it is composed of numerous elements such as the color, music, scent, and layout and design in a physical environment (Bitner, 1992.
Servicescapes: The impact of physical surroundings on customers and employees.
What are the 7 P’s in banking services
Seven ‘Ps’ are essential for better marketing of bank services, according to Dr K. Rajesh Nayak, Director (Training), Central Bank of Oman’s College of Banking and Financial Studies, Oman.
The seven ‘Ps’ are: product, price, promotion, place, people, processes and physical evidence.
What is an important driver of the capital reserve ratio of a bank
Cash Reserve Ratio ensures that a part of the bank’s deposit is with the Central Bank and is hence, secure.
Another objective of CRR is to keep inflation under control. During high inflation in the economy, RBI raises the CRR to reduce the amount of money left with banks to sanction loans.
What are the 4 types of banks
There are different types of banks in India that perform different functions to cater to the needs of the different sections of our economy and society.
There are scheduled banks, commercial banks, private banks, public banks and so on. Every class of banks has different types of obligations that they must fulfill.
How many ADC products are there in Ibbl
doc – IBBL Alternative Delivery Channel Products and
What is physical evidence in banking
Physical evidence refers to all those factors that helps make the process much easier and smoother.
For example in case of a bank the physical evidence would be the placement of the customer service executive’s desk, or the location of the place for depositing Cheques.
Why is physical evidence so important in a service company marketing strategy
Physical evidence facilitates the flow of the services delivery process by providing information, facilitates the ordering process, and manages consumer (barriers seperate different consumer group).
How can banks improve casa?
- Importance of CASA in banks
- Presence of banks and customer preference
- E-lobbies and their importance in banks
- Targeted customer marketing
What are the 5 most important banking services
The 5 most important banking services are checking and savings accounts, loan and mortgage services, wealth management, providing Credit and Debit Cards, Overdraft services.
What is an omni channel in banking
Omnichannel means integrating all those channels (and their data) to improve the customer experience.
Many banks are currently at the multichannel stage for customer service. Customers can visit banks in person, email bankers, ask questions on social media or mobile, or call a contact center.
What are the four Ps when choosing a financial institution
They are product, price, place, and promotion.
What is subject to clearance in bank
This means that credits in any of the financial statements should be cleared by being paid for, the credits should not accumulate therefore the organization should use all the means possible to ensure that there is eradication of all debtors from the business for the success of any business especially the long term
What should be included in a deposit slip?
- Personal Information
- Total Cash Amount
- Total Check Amount
- Less Cash Received
- Total Deposit Amount
How do you stop a check from being cashed
Contact Your Bank and Put a Stop Payment on the Check If the check hasn’t already been cashed, then you can request that they put a stop payment on it.
It’s a formal request that the check not be paid out by the bank if it’s deposited or presented to be cashed.
Can I deposit a check in a different state
As interstate banking has become more common, banks compete nationally for customers by offering locations throughout all 50 states.
These changes allow you to deposit checks and complete other basic banking transactions in any state in which your bank operates.
How many parties are involved in negotiable instrument Act
Generally, there are two parties to a cheque. These include the drawer and the drawee.
Sources
https://www.capgemini.com/wp-content/uploads/2017/07/Trends_in_Retail_Banking_Channels__Improving_Client_Service_and_Operating_Costs.pdf
https://www.operatiomarketing.com/the-importance-of-digital-marketing-for-financial-institutions/
https://en.wikipedia.org/wiki/Marketing_mix