An influencer’s job is to influence; a creator creates. “An influencer might be the teenager who blows up on Instagram for viral makeup tutorials and starts selling beauty products via sponsored posts.
What are the characteristics of a creator
The Creator personality loves anything unique or unusual. They are attracted to clever innovation and visionary creations.
They strive to demonstrate their unconventional thinking, innovation and individuality.
What is co-creation theory
We define co-creation as the collaborative development of new value (concepts, solutions, products and services) together with experts and/or stakeholders (such as customers, suppliers etc.).
Co-creation is a form of collaborative innovation: ideas are shared and improved together, rather than kept to oneself.
How do digital creators make money?
- Paid partnerships with brands
- Become a brand ambassador
- Sell physical or digital products
- Offer your freelance services
- Create an online course or workshop
- Affiliate Marketing
- The TikTok Marketplace
- YouTube Advertising
What are the types of value creation
These four types of value creation are labelled as follows: A) intentional value co-creation, B) Provider-driven value creation, C) Customer-driven value creation, and D) Spontaneous value creation
What is an SEO strategy
An SEO strategy is the process of organizing a website’s content by topic to improve the likelihood of appearing in search results.
Essentially, it is the process you follow in order to maximize the opportunity to gain organic traffic from search engines.
What type of creators are there?
- Web content creator
- YouTube creator
- Podcast creator
- Social media creator
How do you create a category?
- Talk about the problem
- Tell a story
- Bring thought leaders together
- Bring practitioners together
- Bring competitors together
- Put on a show
- Un-brand everything
- Educate, educate, educate!
What are the types of creators?
- Educator
- Blogger
- Coach
- Author
- Writer
- YouTuber
- Influencer
- Artist
What are the two key steps in the co-creation process
There are just two steps involved in co-creation and they are: 1. SUBMISSIONS- customers must submit contributions.
2. SELECTION- firm must select a few valuable contributions from a larger set.
What are the 4 steps of customer development process
The Customer Development model consists of four well-defined steps: customer development, customer validation, customer creation, and company building.
How much do digital creators earn
A mid-career Digital Content Creator with 4-9 years of experience earns an average salary of ₹5.4 Lakhs per year, while an experienced Digital Content Creator with 10-20 years of experience earns an average salary of ₹7.5 Lakhs per year.
What are the 4 principles of branding?
- Brand Identity
- Brand Meaning
- Brand Response
- Brand Relationship
What are the 4 selling strategies
There are essentially four selling strategies: script-based selling, needs-satisfaction selling, consultative selling, and strategic partnering.
What are the 3 types of digital media
Earned Media, Owned Media, Paid Media: The 3 Types of Digital Media and How to Use Them.
How do you measure value creation
The most simplistic way to measure value creation is through Revenue. This measure ensures that the process of value undertaken wasn’t worthless, if someone is willing to pay for it.
Revenue is the measure of value creationnot profit. A company can create value without creating a profit, and many do.
How do you value customers?
- Genuinely Thank Your Customers
- Tell Them You’re Thinking Of Them
- Be There For Them After The Sale Closed
- Listen, Then Remember
- Always Tell Them The Truth
- Show You Are Acting On Their Feedback
- Show Your Appreciation With A Handwritten Note
- Give Them A Gift You Know They’ll Like
What are the 3 types of brands?
- A corporation or company brand
- A product brand
- A personal brand
References
https://simplicable.com/new/marketing-examples
https://www.pipedrive.com/en/blog/value-creation-sales-success
https://hireinfluence.com/blog/top-digital-creators/
https://curastory.co/insights/digital-creators-vs-influencers-which-performs-better-for-your-brand/
https://www.shootwithjuan.com/single-post/20-ways-in-which-content-creators-can-make-money-on-social-media
