A container tag is a code snippet used in web development that removes the need for multiple data tracking codes being placed directly on the site.
Instead, one code is placed on every page on a site.
Do I need a global site tag if I use GTM
We recommend installing either Global Site Tag or Google Tag Manager, but not both simultaneously, as they have the same general function.
If you are already using Google Tag Manager, you won’t need to install Global Site Tag, and vice versa.
What is a configuration tag
A configuration tag is an object that controls the inclusion of tasks in subject areas.
When a task is tagged, it is not eligible to be included in the collection of tasks for any subject area, unless the tag is part of the subject area definition “Include Task” property.
How much does AdSense pay per 1000 views
AdSense pays $8-20 for 1,000 views on average. The total earnings depend on the website category, the type of content you provide, the amount of website traffic, where users are located, and how ads are set up in Google Adsense to pay the most per thousand views.
Is Google analytics free to use
Google Analytics gives you the tools, free of charge, to understand the customer journey and improve Marketing roi.
Can you have more than one global site tag
Each page should have only one Google tag. Don’t copy and paste a new Google tag for each additional product, as this can lead to performance issues and make your code more difficult to maintain.
Can a tag have multiple triggers
Once you create all the triggers, add them to the same tag. You can select multiple triggers at once if you hover your mouse on a trigger icon (then the checkbox will appear).
If any of those triggers meet the conditions, your tag will be fired.
How do I know if my website has Google Analytics?
- Step 1: Get an Analytics Property ID
- Step 2: Add the Analytics Property ID to your site
- Step 3: See your data
How do you promote your website?
- Solidify your website SEO
- Take advantage of email marketing
- Start a blog
- Try guest blogging
- Harness the power of social media
- Submit your site to online directories
- Post on forums
- Reach out with outreach marketing
What is display remarketing
Display Retargeting (often called Display Remarketing) is the additional targeting of a consumer that has already seen an ad, during the same advertising campaign or during a previous campaign.
How do I know if a global tag is working
To verify that the tag is working, visit your website and check to see that your visit is being registered in the Real-Time reports.
You can also use Google Tag Assistant and the browser extension, Tag Assistant Companion, to determine whether your tag is implemented correctly.
How do you remarket
Once you’ve picked an ad format, scroll down to the bottom and click on the ‘Narrow your targeting (optional)’ button.
Click the ‘Remarketing’ option. You can then pick the list you want to remarket to.
Under the ‘Video remarketing lists’ option you can promote to people based on their YouTube activity.
What is remarketing audience
A remarketing audience is a list of cookies or mobile-advertising IDs that represents a group of users you want to re-engage because of their likelihood to convert.
Does GTM replace GA
Google Tag Manager is not a replacement for Google Analytics and vice versa. GTM is a tag management tool and is used to manage one or more tags.
It can not store, process, or report on website traffic data. Therefore it can not be used as a replacement for Google Analytics.
How does GTM and Ga work together
In a nutshell: GA is the analytics tool that provides reports about activity on your site.
GTM is a tool that fires your tracking codes based on defined rules. In the end, you can either implement GA code on your site directly, or you can implement the GTM code on a site and use GTM to fire your GA code.
Is remarketing the same as retargeting
Remarketing, also known as retargeting, is a very common and popular form of digital marketing in which marketers serve ads to users who have visited their website, or a specific web page, and who have or have not taken a specific action.
How can I monetize my website?
- Add an affiliate link
- Accept sponsored posts
- Use Google Adsense
- Open an e-commerce store
- Sell ad space
- Offer online courses, digital products or memberships
Do I need both GTM and GA
Google Ads and Google Marketing Platform tags are fully supported by Tag Manager, and there is no need to deploy additional gtag. js-based code on your site if Tag Manager is already in use.
If you’re already using gtag. js, you can always upgrade to Tag Manager at a later date.
What is a good click through rate
So, what is a CTR, really? It’s the rate at which your PPC ads are clicked.
Basically, it’s the percentage of people who click your ad (clicks) divided by the ones who view your ad (impressions).
As far as what constitutes a good click through rate, the average is around 1.91% for search and 0.35% for display.
Sources
https://support.google.com/google-ads/answer/1722054?hl=en
https://support.google.com/tagmanager/answer/6105160?hl=en
https://www.orbitmedia.com/blog/what-is-google-tag-manager-and-why-use-it/
https://marketingplatform.google.com/about/tag-manager/benefits/
