A feature that automatically adds a parameter to your URLs to help you track offline conversions and report on your ad performance using website tracking programs like Google analytics.
What is the difference between Google My Business and Google Merchant
Google My Business is the platform that manages your business’ online identity on the search engine.
Google Merchant Center, on the other hand, helps in uploading product information and managing sales on Google.
You can think of GMC as the dashboard of the sales and offerings of a business.
How many segments can you have in Google Analytics
You can have up to 4 segments applied to your reports at any one time.
What is an example of property in Google Analytics
In Google Analytics, a property is a website, mobile application, or blog, etc., that is associated with a unique tracking ID.
What is an example of hit in Google Analytics
Each time the tracking code is triggered by a user’s behavior (for example, user loads a page on a website or a screen in a mobile app), Analytics records that activity.
Each interaction is packaged into a hit and sent to Google’s servers. Examples of hit types include: page tracking hits.
How much does AdSense pay per 1000 views
AdSense pays $8-20 for 1,000 views on average. The total earnings depend on the website category, the type of content you provide, the amount of website traffic, where users are located, and how ads are set up in Google Adsense to pay the most per thousand views.
What is the difference between GA and GA4
You probably know that both GA3 and GA4 use different data models. GA3 data model is based on sessions and pageviews.
In contrast, the GA4 data model is based on events and parameters. Thus both GA3 and GA4 can collect, process, and report the same data differently.
What are 4 common traffic channels to measure?
- Organic Search: Traffic from the Search Engines
- Referral: Traffic from other websites
- Direct: Traffic from Typed in traffic, bookmarks or non browser sources
- Paid Traffic: Traffic you have paid money to get to your website
Is 8% a Good ctr
Generally, a good CTR is any percentage that beats your channel average. So if 5% of people click your content, you should set a goal to reach 6%, 7%, 8%, and beyond.
What is UTM parameters used for
UTM parameters are short text codes that you add to URLs (or links) to help you track the performance of webpage or campaign.
UTM parameters are a simple, straightforward, and reliable way to track traffic online. They’re not affected by changes to third-party cookies or the Facebook pixel.
Is a 20% CTR good
tend to have higher CTR than B2C newsletters. In either case, a good click-through rate for email is between 10% and 20%.
However, highly targeted emails (personalized messages, behavior-based campaigns, etc.) can often attain click-through rates above 20%.
Sources
https://support.google.com/google-ads/editor/answer/38657?hl=en
https://support.google.com/google-ads/answer/7519537?hl=en
https://clictadigital.com/what-is-a-good-click-through-rate-ctr-for-google-ads/
https://support.google.com/analytics/answer/2444872?hl=en
https://www.klipfolio.com/blog/facebook-ads-google-analytics
