Google analytics is the tracking tool, while Google Tag Manager is the mediator between your website and the tracking tool.
In other words, Google Analytics collects, stores, and analyzes data. Google Tag Manager sends the data from your website to Google Analytics (or other tools) in the form of Tags.
Are Google sites free
Is Google Sites free? Yes! You can build a Google Site at zero cost.
Plus, since it doesn’t have pricing tiers, you get all of its features for free.
What is the difference between Google Analytics and Universal Analytics
Universal Analytics hit types include page hits, event hits, ecommerce hits, and social interaction hits.
In contrast, Google Analytics 4 data is event-based, with the principle that any interaction can be captured as an event.
What is the difference between Google ads and Google Analytics
Google Ads automatically filters certain clicks from your reports, while Analytics reports on all the resulting sessions.
The clicks filtered from your Google Ads reports are the instances of someone clicking repeatedly on your ad in order to increase your costs or to increase your clickthrough rate.
How much does Google Analytics 360 cost
What is the Cost of Google Analytics 360? The cost of Google Analytics 360 starts out at $150,000 per year and billed at $12,500 a month.
Costs can increase as well based on the size of the website. The cost also includes the full suite of tools in the Google Marketing Platform.
How do I publish my website on Google?
- On a computer, open a site in new Google Sites
- At the top, click Publish
- Enter the web address for your site
- Click Publish
- Optional: Visit your site’s web address to make sure it’s published correctly
How can I upload my website?
- Pick a Reliable Web Hosting Company
- Choose Your Website Upload Method
- Upload Your Website File
- Move the Website Files to the Main Root Directory
- Import Your Database
- Check If the Website Works
How can I add my property to Google?
- Open the property selector dropdown in any Search Console page, or click here
- Select + Add property on the dropdown
- You will be asked to choose a verification method
- Data should begin to appear in your property in a few days
How do I get Google Analytics property ID?
- Sign in to your Google Analytics account
- Click Admin
- At the top of the Property column, select your property
- In the Property column, click Data streams
- Click the data stream for which you need the ID
- Your “G-” ID appears in the top right
Why does my website not show up on Google
If your site is not showing up on Google, it is most likely for one of the following reasons: Google has not yet indexed your website.
This is most common with brand new websites. Google doesn’t consider your site to be sufficiently “trustworthy” or “relevant” to show it for the keywords you want to rank for.
What are the two types of data displayed in the Google Analytics platform
There are both continuous and discrete quantitative data types. Simply put, continuous data is data that can take any value within a range, such as time, money, and temperature.
Discrete data is data that takes on whole number values, and can be counted, such as units sold, or pages viewed.
What attribution model does Google Analytics use
Google Analytics uses the Last Interaction attribution model. This means that 100% of the credit for a goal conversion goes to the last click.
It’s best to illustrate this through example.
How do I change my website address on Google
You can use the Google Search Console to notify Google of a change of address.
To do so, you have to add and verify both domains in the same GSC account.
To commit an address change, click on Settings in the left navigation. There you can choose “Change of Address”.
What is a Google Analytics 4 property
Google Analytics 4 refers to the latest Google Analytics property type that became the default Google Analytics experience after October 14, 2020.
Google Analytics 4 properties can be used to measure both website traffic and app usage.
What are channels in Google Analytics
Channels are groupings of different sources (the origin of traffic, e.g. a search engine such as ‘google’ or a domain name) and mediums (the general category of sources, e.g. ‘organic’ for all organic search or ‘referral’ for all web referrals).
How do you get listed on Google?
- Enter your address in the search bar
- Right-click anywhere on the map
- In the top left, click Menu
How do I track subdomains in GA4
In GA4, you can see the data on your subdomains by going to “Engagement” and then “Pages and screens” in the lefthand panel.
This means you will be able to see users moving on your site and between subdomains accurately, so you can see how your visitors are interacting with your site without needing multiple views.
What is a data stream in Google Analytics
A data stream is a flow of data from a customer touchpoint (e.g., app, website) to Analytics.
When you create a data stream, Analytics generates a snippet of code that you add to your app or site to collect that data.
Data is collected from the time you add the code, and that data forms the basis of your reports.
What is property set up in Google Analytics
In Google Analytics, a property is a website, mobile application, or blog, etc., that is associated with a unique tracking ID.
A Google Analytics account can contain one or more properties. Learn more about Google Analytics properties.
A view is a set of specifications for tracking traffic on a single domain.
What are views in Google Analytics
A view or reporting view is a subset of a Universal Analytics property that can have its own unique configuration settings.
You can create multiple views for a single property and configure each view to show a different subset of data for the property.
What is profile ID in Google Analytics
The Google Analytics User ID is used to associate multiple user sessions and activities with a unique ID.
With it, you can get a more accurate user count, analyze the signed-in user experience, and understand user behavior across devices.
What is a Universal Analytics property
Universal Analytics refers to the previous generation of Google Analytics for measuring website traffic.
If you set up Google Analytics for your website prior to October 14, 2020, you probably created a Universal Analytics property.
How much does a Google Site cost
Google Sites are free to build, host, and maintain with a Google or Gmail account.
There are no web hosting fees. If, however, you are using Google Sites in conjunction with Google Apps, the cost is rolled into the user license fee – about $50 per user, per year.
How much traffic do you need on your website to attract advertisers
How Many Visitors Do You Need? A large number of visitors increases your chances of attracting advertisers and, hence, of monetizing your traffic.
To be attractive to advertisers, you must have at least 10,000 organic views per month.
This website monetization model also works well for a small audience volume.
Why is Google Analytics 4 better
Analytics creates a single user journey from all the data that is associated with the same user ID.
Unlike Universal Analytics, a Google Analytics 4 property incorporates User ID natively across all reporting, analysis and insights and does not require a separate User-ID reporting view.
How much visitors does a website get
While 22.5% of B2C sites get between 40,001-100K unique monthly visitors, only 16.7% of B2B websites get that amount.
However, 16.7% of B2B sites get over 100K unique monthly visitors and only 14.7% of B2C sites do.
What is a dimension in Google Analytics
A dimension is a descriptive attribute or characteristic of an object that can be given different values.
For example, a geographic location could have dimensions called Latitude, Longitude, or City Name.
Values for the City Name dimension could be San Francisco, Berlin, or Singapore.
What is stream name in Google Analytics
So what is a data stream in Google Analytics 4? Data streams are sources of information that feed into your Google Analytics property.
You can have a data stream for your website, Android app, and iOS app, allowing you to compare and consolidate user behavior across different platforms.
What is a view filter in Google Analytics
A configuration setting that allows you to add, remove or modify your data during processing before it is displayed in your reports.
View filters allow you to limit and modify the traffic data that is included in a view.
What is an example of hit in Google Analytics
Each time the tracking code is triggered by a user’s behavior (for example, user loads a page on a website or a screen in a mobile app), Analytics records that activity.
Each interaction is packaged into a hit and sent to Google’s servers. Examples of hit types include: page tracking hits.
Sources
https://www.socialmediatoday.com/content/why-google-analytics-important-your-website
https://www.protocol80.com/blog/how-to-check-if-a-website-has-google-analytics-b2b-lead-conversion
https://www.optimizesmart.com/ga4-vs-ga4-360-what-is-the-difference/
https://analytify.io/google-analytics-limits/
