Traditionally, many reps could walk right into doctors offices and get 20-30 minutes with their customers.
What is double branding strategy
A dual branding strategy addresses the problem of using only one brand name for a new product launch.
After the successful launch of the first new product by a parent brand, marketers are able to launch other new products under other sub-brand names in the future to meet different consumer needs.
Why do drugs have 2 names
This is the drug’s medical name, describing the active chemical in the drug. There will only be one generic name for a specific drug.
A trade or brand name. These are names given to a drug by companies which manufacture the drug.
What are the 7 strategies of marketing
These seven are: product, price, promotion, place, packaging, positioning and people. As products, markets, customers and needs change rapidly, you must continually revisit these seven Ps to make sure you’re on track and achieving the maximum results possible for you in today’s marketplace.
How much does a branding style guide cost
How much does a brand style guide cost? A brand style guide can cost anywhere from $60 to $350 depending on the graphic designer you hire.
How is marketing mix different from sale
In the simplest of terms, marketing is building awareness of your organization and brand to potential customers.
Sales is turning that viewership into a profit, by converting those potential customers into actual ones.
What are the 5 main qualities a medical representative should have?
- Ability to take a challenge
- Be willing to work hard
- Should be well groomed
- Should be polite and gentle
- Should be dedicated and determined
- Good knowledge regarding the human body and Microbiology
- Should have sound product knowledge
- Ability to generate prescriptions
Why do we need an agency
Without agency, one cannot act. We become paralyzed through fear, lack of jurisdiction, or the necessary ownership.
Without agency, we cannot develop mastery, autonomy, or purpose.
Who owns Red antler
JB Osborne is the Co-Founder & CEO at Red Antler
How many hours does a sales rep work
The first thing we discovered about sales reps’ time is that their work hours are above average, though not as long as some other jobs.
Typically their work week is 47 hours long. This includes lunch and breaks, plus travel time and other miscellaneous activities.
It also includes work done at night or on weekends.
What should I charge for a logo
From DIY design to working with a graphic designer or agency, the cost of a logo can vary from $2 to $2500+, with several options in between.
Mid-range options include buying a logo from an online logo maker (starting at $20) or a design crowdsourcing website (starting at $99).
References
https://www.personadesign.ie/why-do-i-need-a-brand-ive-got-a-great-product-and-a-logo/
https://www.orientation.agency/insights/pharmaceutical-marketing-plan-process
https://99designs.com/blog/logo-branding/types-of-branding/