A product mix is the total number of product lines and individual products or services offered by a company.
Additionally referred to as product assortment or product portfolio. Product mixes vary from company to company.
Some have multiple product lines with lots of products in each line.
What makes Vivo phones unique
Vivo’s smartphones also boast a number of other firsts: a dedicated Hi-Fi quality audio chip, a 2K screen that was the thinnest phone at the moment of its release, and a high-resolution 24MP front camera when other smartphone makers were content to stick with low-resolution selfies.
What is Apple’s media mix
Apple’s Promotions (Promotional Mix) Also called the marketing communications mix, this element of the marketing mix determines the communications tactics that the technology company uses to reach its target customers.
Apple products are promoted through different communications channels and parties.
Is redmi better than Vivo
The Redmi Note 11S gives you slightly better display quality, and the 108MP is surely the star of the show.
However, Vivo T1 is not far behind. The device offers a better design aesthetics and you also get a better refresh rate.
Moreover, the Vivo phone also comes with a better processor.
What are the 4Ps of Coca Cola
It analyses the 4Ps (Product, Price, Place, and Promotion) of Coca-cola company and explains its business & marketing strategies.
The Coca-Cola Company is an American multinational corporation. It is best known around the world for its flagship product, Coca-Cola.
The Coca-Cola Company has a wide product range.
What is Xiaomi’s mission
to let everyone in the world enjoy a better life through innovative technology. According to Canalys, the company’s market share in terms of smartphone shipments ranked No. 3 globally in the second quarter of 2022. its platform as of June 30, 2022, excluding smartphones, tablets and laptops.
What is the product mix of Amul
Product mix of Amul includes Milk, Bread Spreads, Cheese, Dahi, Ghee, Mithai, Ice-Cream,Paneer and Beverages.
The product line and product depth of Amul Milk is shown below. For health conscious people who usually travel long distances.
What is the product or services offered by Xiaomi
Xiaomi produces smartphones (Xiaomi Series, Mi Note Series, Mi Max Series, MIX Series, T Series and Redmi Series), tablets, laptops, wearable devices, TVs, routers and other smart home devices on their web store and on third-party websites.
Some of their products are listed below.
What is Coca Cola’s product mix
For example – if a company produces only soft drinks and juices, this means its mix is two products wide.
Coca-Cola deals in juices, soft drinks, and mineral water, and hence the product mix of Coca-Cola is three products wide.
What is the product mix of Hul
Its portfolio includes leading household brands such as Lux, Lifebuoy, Surf excel, Rin, Wheel, Glow & Lovely, Pond’s, Vaseline, Lakmé, Dove, Clinic Plus, Sunsilk, Pepsodent, Closeup, Axe, Brooke Bond, Bru, Knorr, Kissan, Kwality Wall’s, Horlicks and Pureit.
What is Samsung’s slogan
Samsung “Do What You Can’t”. More than just a slogan. by Marianna Kantli | AD DISCOVERYCREATIVITY Stories by ADandPRLAB | Medium.
What is the tagline of Vivo
One Song Can Change Everything.
What makes Apple different from other companies
1. Apple is a global leader in technology. Apple has achieved the most critical job of earning the trust of people on a global scale by adhering to a set of core values.
Not only does the company have the trust of the buyers, but also its employees who believe in its mission.
What are the 4Ps of Apple
Marketing mix focuses on specific 4Ps variables of product, price, place, and promotion. In developing its marketing mix, Apple uses a strategy that promotes premium branding.
This approach aims to focus on the premium brand and ensure that all 4Ps support the maintenance of a strong brand image.
What is the positioning of Xiaomi
In a word, the brand positioning of Xiaomi is: in terms of corporate image, Xiaomi pursues innovation, pays attention to product quality, is willing to pay the price for quality progress, and is willing to bear the corresponding social responsibility; In terms of products, Xiaomi is not only engaged in mobile phone
Who are the target customers of Realme
Established in 2018, realme is an emerging global technology brand with the motto Dare To Leap, targeted at a young demographic.
What is the product mix of Samsung
Mobile devices- Smartphones like Samsung Galaxy series, Tablets, Wearables, Phones Accessories. Samsung Home Appliances- Refrigerators, Cooking Appliances, Washing Machines, Air conditioners, Vacuum cleaners.
TV/AV – Samsung Television, Accessories, Audio and Video accessories.
Why is Realme growing so fast
With a 165% YoY growth in Q4 2021, realme’s 5G smartphone shipments grew the most among all major* 5G brands.
This growth was fuelled by key expansion regions such as Western Europe and Latin America.
References
https://e-research.siam.edu/wp-content/uploads/2019/08/IMBA-2018-IS-The-Study-of-Oppo-Mobile-Phone-Marketing-Strategies_compressed.pdf
https://www.goodreturns.in/company/dabur-india/product-mix.html
https://expertprogrammanagement.com/2018/03/services-marketing-mix-7-ps/
