Determining resources needed to implement those tasks. Creating a timeline. Determining tracking and assessment method.
Finalising the plan. Distributing the plan to everyone involved in the process of planning.
Which of the following statement is the most correct statement about marketing
d. “Marketing is the last step in the chain of commerce where a buyer exchanges cash for a seller’s good or service, or the activity of trying to bring this about.”
What is the form of market
The Market form is a state that is resultant for the quality or the effectiveness of market competition that is prevailing in the market.
There are seven main market forms: Perfect Competition. Monopolistic Competition. Monopoly.
Which two factors are included in marketing
– For marketing to occur, at least four factors are required: (1) two or more parties (individuals or organizations) with unsatisfied needs, (2) a desire and ability on their part to have their needs satisfied, (3) a way for the parties to communicate, and (4) something to exchange.
What function in a company is used to plan and execute the conception pricing promotion and distribution of its products quizlet
Marketing is the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to create exchanges that satisfy individual and organizational goals.
What is planning and explain the process of planning
Definition: Planning can be viewed as an approach to problem solving. It provides a systematic way of viewing problems and developing short- and long-term solutions.
It can also be viewed as a decision-making process used to help guide decisions concerning future needs.
What does Philip kotler said about marketing
In 2012, Dr Philip Kotler defined marketing as “The science and art of exploring, creating, and delivering value to satisfy the needs of a target market at a profit.
Marketing identifies unfulfilled needs and desires.
Which of the following statement about marketing is true
Option B is the correct answer. Marketing is a tool used to create awareness about the company’s products to increase demand for the products.
This helps in increasing the company’s revenues. As the demand for the goods increases, the production activities will also increase, resulting in more jobs in the economy.
What is the concept of planning
Planning is the process of thinking regarding the activities required to achieve a desired goal.
Planning is based on foresight, the fundamental capacity for mental time travel. The evolution of forethought, the capacity to think ahead, is considered to have been a prime mover in human evolution.
What is the meaning of market information
Based on 15 documents. 15. Marketing Information means all information relating to the marketing of any products or services (including customer names and lists, sales targets, sales statistics, market share statistics, marketing surveys and reports, marketing research and any advertising or other promotional materials
Which of the following refers to marketing channel Mcq
Answer: A marketing channel consists of the people, organizations, and activities necessary to transfer the ownership of goods from the point of production to the point of consumption.
It is the way products get to the end-user, the consumer; and is also known as a distribution channel.
What are the stages of planning process
Three critical steps must be accomplished prior to developing a strategic plan: visioning, • assessment, and • the development and implementation of a planning process.
Which of the following marketing channel functions include the transportation and storage of goods
Transporting and storing goods in parts in part of physical distribution in marketing channel functions.
The chain of distribution that allows the distribution of products in the market through different levels of manufacturers and distributors and then avails it to the customer is called the market channel.
Which of the following is not a function of marketing Mcq
Explanation: Motivation is not a Function of Marketing. Marketing refers to the activities which a company undertakes to promote the buying or selling of a product or service.
Marketing includes advertising, selling, Transportation, Storing and delivering products to consumers or other businesses.
What did Peter Drucker say about marketing and selling
Drucker on Selling and Marketing But the aim of marketing is to make selling superfluous.
The aim of marketing is to know and understand the customer so well that the product or service fits him and sells itself.”
He expanded on this by saying, “Ideally, marketing should result in a customer who is ready to buy.
What are the types of market?
- Monopoly
- Oligopoly
- Perfect competition
- Monopolistic competition
- Monopsony
- Oligopsony
- Natural monopoly
Why is Philip Kotler called father of marketing
Philip Kotler is known around the world as the “father of modern marketing.” For over 50 years he has taught at the Kellogg School of Management at Northwestern University.
Kotler’s book Marketing Management is the most widely used textbook in marketing around the world.
Why market is formed
market, a means by which the exchange of goods and services takes place as a result of buyers and sellers being in contact with one another, either directly or through mediating agents or institutions.
How do markets work
The market lets buyers and sellers negotiate prices. This negotiation process maximizes fairness for both parties by providing both the highest possible selling price and the lowest possible buying price at a given time.
Each exchange tracks the supply and demand of stocks listed there.
Which of the following is a process of planning and executing the conception
The American Marketing Association (AMA) defines marketing as “the process of planning and executing the conception, pricing, promotion and distribution of ideas, goods and services to create exchanges that satisfy individual and organizational objectives.”
What are the types of planning?
- Operational Planning
- Strategic Planning
- Tactical Planning
- Contingency Planning
Which of the following is purpose of marketing access Mcq
Answer: a. It guides the organisation’s marketing activities and strategy.
Why is planning planning important
Planning enables a manager to look forward and take appropriate steps to deal with future uncertainties and changes.
Mis-happenings and uncertain events cannot be eliminated completely but their effect on the organisation can be minimised if we plan how to overcome such situations.
What is the purpose of planning Mcq
Answer/Explanation Explanation: (c) it is a point of importance; Planning establishes standards for controlling.
Which one of the following is not true for mass marketing Mcq
Mass Marketing does not deal with customers directly. Mass marketing is a market strategy in which a firm decides to ignore market segment differences and appeal to the whole market with one offer or one strategy, which supports the idea of broadcasting a message that will reach the largest number of people possible.
Which of the following is not a characteristic of business markets Mcq
The option which is not the characteristic of the Business market is option D: The high level of promotion.
The business market is where items or services are sold to other businesses so that they can be used in the final product.
Which of the following are steps in the planning process of an organization?
- 2.1 1] Recognizing Need for Action
- 2.2 2] Setting Objectives
- 2.3 3] Developing Premises
- 2.4 4] Identifying Alternatives
- 2.5 5] Examining Alternate Course of Action
- 2.6 6] Selecting the Alternative
- 2.7 7] Formulating Supporting Plan
- 2.8 8] Implementation of the Plan
What is your market type
A market type is a way a given group of consumers and producers interact, based on the context determined by the readiness of consumers to understand the product, the complexity of the product; how big is the existing market and how much it can potentially expand in the future.
Which of the following statement is true about rural marketing Mcq
Which of the following statement is true about rural marketing? ANSWER: c) Rural Marketing consists of marketing of inputs to the rural market as well as well as marketing of outputs from the rural markets to other geographical areas.
What is the last step in planning process Mcq
The last step in the process of planning is “Plan Implementation.”
Citations
https://www.learninsta.com/mcq-questions-for-class-12-business-studies-chapter-4/
https://blog.skyline.com/what-is-marketing-how-10-experts-define-it/
https://www.iedunote.com/marketing-concepts
https://money.howstuffworks.com/marketing-plan1.htm
