Myntra’s USP is the accessibility it provides to brands, including international ones like H&M and Mango, national brands such as Biba or W, as well as local private labels.
How many customers Myntra have
The Myntra platform is geared to handle 16,000 orders per minute and 1.1 million concurrent users during peak hours.
What is mlive Myntra
M-Live aims to facilitate a real-time engagement between consumers and brands by allowing influencers and experts to host live video sessions of product and styling concepts curated by them, on the Myntra app, enabling viewers to shop instantly.
Is Myntra c2c
It earns through commission. The revenue model of Myntra is that of B2C (Business to customer) now.
Does myntra have stores
So if you look at it, we have onboarded 1000+ stores directly onto the platform.
So, for a brand, whether the customers visit the offline store or Myntra, the same inventory can be used either way.
What is a marketing mix strategy
The marketing mix in marketing strategy: Product, price, place and promotion. The marketing mix is the set of controllable, tactical marketing tools that a company uses to produce a desired response from its target market.
It consists of everything that a company can do to influence demand for its product.
Why is flipkart successful
The success of Flipkart customers were not willing to pay huge sums of money without receiving their products.
Hence, they introduced the Cash on Delivery payment option. Flipkart was among one of the first eCommerce startups to introduce cash on delivery option for its customers.
What are the challenges of Flipkart
Faced with a fund crunch, heavy losses, tough competition, a management churn at the top, and tougher government regulations, Flipkart found itself in the middle of a storm with the imminent possibility of it ceding the top slot to rival Amazon in the online retail market in India.
How can I participate in flipkart challenge
Visit the challenge details page by clicking on the Flipkart Challenges banner on the home page.
On the challenge details page, click on the “Tap to participate” button as shown below.
This will activate the challenge and unlock the tasks. Now, click on the first task and complete it as recommended.
What is the business model of Flipkart
The Business Model Of Flipkart Flipkart, which has redefined shopping in India, works on a B2C (business to consumer model).
Flipkart started off with a direct-to-consumer model selling books and some other products, before turning to a marketplace model which connect sellers and buyers and expanding its catalogue.
What are the challenges before Amazon in India?
- Delayed Profitability
- Competition Overload
- Amazon Price Wars
- Receiving Amazon Feedback
- Strict Restrictions and Policies
- Slowly But Surely
What are the major challenges that Amazon faced in India
The retail behemoth is facing cut-throat competition, a changing regulatory landscape, a government push to promote local businesses and multiple legal challenges in Asia’s third-largest economy.
What is the most important in the 7ps
As you can see, the internet has made all but two of the 7 P’s less important: Pricing and Promotion.
How a person finds your product online, and how much the displayed price is, are the most crucial checkpoints for shops to make a sale online.
How do you write a marketing mix?
- Goals and Objectives
- Establish Your Budget
- Determine Your Unique Selling Proposition (USP)
- Who is Your Target Market?
- Ask Your Customers Advice
- Define Your Product in Detail
- Know Your Distribution Channels
- Create a Pricing Strategy
Why is 7Ps marketing mix important
Why are the 7 Ps important? The seven Ps are important because they can help you plan and lead discussions about a business’ marketing practices, whether the company sells products, services or both.
This means if you’re marketing a service or product, you can consider the seven Ps to help you sell it effectively.
How do you make marketing mix 4Ps?
- Clearly identify which product or service you are analyzing
- Analyze how your product meets the needs of your customers
- Understand the places where your target audience shops
- Decide on a price for your product
How Flipkart succeeded in building the trust of online customers
Flipkart has introduced several industry-first initiatives for its customers. It was the first online retailer to come up with Cash on Delivery (COD), an innovation in payments that ushered e-commerce and helped build trust among customers for shopping online.
What is marketing mix easy
Marketing Mix is a set of marketing tool or tactics, used to promote a product or services in the market and sell it.
It is about positioning a product and deciding it to sell in the right place, at the right price and right time.
The product will then be sold, according to marketing and promotional strategy.
Why is 4Ps important in marketing
The 4Ps of marketing is a model for enhancing the components of your “marketing mix” – the way in which you take a new product or service to market.
It helps you to define your marketing options in terms of price, product, promotion, and place so that your offering meets a specific customer need or demand.
What are the 7 pieces of marketing mix
These seven are: product, price, promotion, place, packaging, positioning and people.
What are the advantages and disadvantages of online selling?
- Customer Data
- Customisation
- Lower Marketing Costs
- Accessibility
- Automatic Systems and Resource Sharing
- Long-term Cost
- Customer Contact
What is the best tagline?
- Nike – Just Do It
- Apple – Think Different
- Wendy’s – Where’s the Beef?
- Coca-Cola – Open Happiness
- L’Oreal – Because You’re Worth It
- M&Ms – Melts in Your Mouth, Not in Your Hands
- De Beers – A Diamond is Forever
- Wheaties – The Breakfast of Champions
What is process in 7ps of marketing
Process. As for processes in the marketing mix, the process of your organisation can affect the performance of the service you provide, involving the delivery of your product to consumers.
As a business, it’s crucial to make sure you’re easy to do business with, meaning you’re efficient, helpful and timely.
What are the 7 elements of marketing mix?
- Product (or Service) Your customer only cares about one thing: what your product or service can do for them
- Price
- Promotion
- Place
- People
- Packaging
- Process
Why does a business create a unique selling point for a product
A unique selling point defines your company’s unique position in the marketplace, getting at the heart of your business: the value you offer and the problem you solve.
A strong USP clearly articulates a specific benefit – one that other competitors don’t offer – that makes you stand out.
What are benefits of online shopping?
- Saves time and efforts
- The convenience of shopping at home
- Wide variety/range of products are available
- Good discounts / lower prices
- Get detailed information about the product
- We can compare various models/brands
What is marketing mix 4Ps with example
What are the 4Ps of marketing? (Marketing mix explained) The four Ps are product, price, place, and promotion.
They are an example of a “marketing mix,” or the combined tools and methodologies used by marketers to achieve their marketing objectives.
The 4 Ps were first formally conceptualized in 1960 by E.
What is product in the 4 P’s of marketing
The four Ps of marketing are: Product: What you sell. Could be a physical good, services, consulting, etc. Price: How much do you charge and how does that impact how your customers view your brand?
Place: Where do you promote your product or service?
What is a marketing mix example
Marketing Mix Examples of Companies Dollar Tree leverages price as a factor by pricing everything in the store at $1 or lower.
This sends a strong signal to their target consumer that they’ll save money by shopping at their stores.
Another example of marketing mix is Tiffany & Co.
What is the marketing mix for Coca Cola
Price Strategy Coca Cola follows a price discrimination strategy in its marketing mix. This means that they charge different prices for products in different segments.
The beverage market is considered an oligopoly, with a small number of sellers and a large number of purchasers.
Citations
https://www.thenationalnews.com/business/economy/2022/01/31/why-amazons-battle-for-e-commerce-supremacy-in-india-is-not-easy/
https://www.indeed.com/career-advice/career-development/7-ps-of-service-marketing
https://www.ipl.org/essay/Marketing-Strategy-Of-Myntra-FK328Q36C48R
https://www.goodreturns.in/company/nestle-india/product-mix.html
https://focus7international.com/2018/05/29/understanding-the-7ps-of-a-marketing-mix/
